The story of RedBalloon

RedBalloon is Australia and New Zealand's largest online experience retailer.

RedBalloon has come a long way from its humble beginnings - born in the front room of Founding Director Naomi Simson's home in 2001. For Naomi and business partner Pete, RedBalloon was an experiment to test whether a company could be successful by simply listening to its people and customers and delivering a great experience to both.

The experiment has evolved into a business offering more than 3,000 experiences in Australia and New Zealand. Our experience range from hot air balloon rides to cooking classes; massages to rally drives; flying trapeze to parasailing; learning to fly and photography workshops.


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